Collection of Personal Information:
When you access or login our website, we can collect and store your personal information which is provided by you. Our aim in doing so is to provide you a safe, efficient, smooth and customized experience that most likely meet your needs. More importantly, while doing so we collect personal information from you that we consider necessary for achieving this purpose.
If you choose to buy on the Website, we collect information about your buying behaviour. If you transact with us, we collect some additional information, such as a billing address, a credit / debit card number and a credit / debit card expiration date and/ or other payment instrument details and tracking information from cheques or money orders.
If you choose to post messages or leave feedback, we will collect that information you provide to us. We retain this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law.
If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities or postings on the Website, we may collect such information into a file specific to you. We collect personally identifiable information (email address, name, phone number, credit card / debit card / other payment instrument details, etc.) from you when you set up a free account with us. While you can browse some sections of our Website without being a registered member, certain activities (such as placing an order) do require registration. We do use your contact information to send you offers based on your previous orders and your interests.
Use of Demographic / Profile Information
We use personal information to serve you. To the extent we use your personal information to market to you, we will provide you the ability to opt-out of such uses. With your consent, we will have access to your SMS, contacts in your directory, location and device information. We may share this data with our affiliates. In the event that consent to this such use of data is withdrawn in the future, we will stop collection of such data but continue to store the data and use it for internal purposes to further improve our services.
In our efforts to continually improve our product and service offerings, we collect and analyse demographic and profile data about our users’ activity on our Website.
We identify and use your IP address to help diagnose problems with our server, and to administer our Website. Your IP address is also used to help identify you and to gather broad demographic information.
We will occasionally ask you to complete optional online surveys. These surveys may ask you for contact information and demographic information (like pin code, age, or income level). We use this data to tailor your experience at our Website, providing you with content that we think you might be interested in and to display content according to your preferences.